Sustaining Perpetual War: The Bloodless Narrative, by Peter Van Buren

The first casualty of war is the truth, which is why Americans have received very little truth from the government since 9/11 and the commencement of the never-ending war on terror. From Peter Van Buren at antiwar.com:

Sustaining America’s state of post-9/11 perpetual war requires skillful manipulation of the public at home. The key tool used for this purpose is the bloodless narrative, a combination of careful policy, deliberate falsehoods, and media manipulation that creates the impression that America’s wars have few consequences, at least for Americans.

How can the American government sustain its perpetual wars in the face of dead soldiers coming home? Why is there no outcry among the American people over these losses? The answer is the narrative of bloodless war.

The Invisible Dead

The bloodless war narrative’s solution to the dead is a policy of don’t look, don’t tell.

Dick Cheney, as Secretary of Defense for George H. W. Bush, helped decide in 1991 that the first Iraq War would play better if Americans did not see their fallen return home. He recalled the images of coffins from the 1989 invasion of Panama on television, transposed against the president speaking of victory, and banned media from Dover Air Force Base, where deceased American personnel would arrive from the Persian Gulf.

The ban at Dover lasted 18 years, past George Bush 2.0 and Iraq War 2.0, overturned only in 2009, well after the casualty counts dropped off. Even then, allowing cameras at Dover was left at the discretion of the families, except of course when the president needed a flag-draped and blood-stirring photo op. (Obama took one just before ordering the surge in Afghanistan.)

Death, when it is reluctantly acknowledged, must still follow the bloodless narrative as closely as possible. Death must be for a good cause, freedom if possible, “for his buddies” later when public opinion weakens.

There is no better example in recent times than the death of Pat Tillman, America’s once-walking propaganda dream. Tillman was a professional football player making a $3.6 million salary. Following 9/11, he gave that all up and volunteered for combat. When he died in Afghanistan, the Army told his family he’d been killed by enemy fire after courageously charging up a hill to protect his fellow soldiers. They awarded him a Silver Star (posthumously) and celebrated him as a hero.

It was the right thing to say and do to support the bloodless narrative, but it was a lie. A big one.

A month later, the Pentagon notified Tillman’s family he had actually died as a result of friendly fire. The month delay placed the bloody reality of his death safely after his memorial service and in the fog of faded media interest. Later investigations revealed the Army knew within days that his death was by friendly fire.

The Physically Mutilated

For all the trouble the dead cause to the bloodless narrative, the wounded are even messier. They still walk around, sometimes speak to journalists, and, well, do not always look bloodless.

To continue reading: Sustaining Perpetual War: The Bloodless Narrative

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