The skill set called “lying” has hundreds, probably thousands, of different applications. From A Midwestern Doctor at midwesterndoctor.com:
Dissecting the anatomy of the public relations industry
Over the last few months, a variety of criminal indictments have been filed against Donald Trump. Some of my friends and colleagues support them while many others are strongly opposed to them—in many cases to a much greater extent than I’ve seen with anything else that’s happened to prior to this period. I find this quite worrying as it indicates we are moving towards a period of political instability, and those periods frequently lead to bad things for the general population.
Because of the outrage over the indictments I’ve had a variety of videos on the subject sent to me. After I watched one that recently went viral on Twitter, I realized it touched on a very important point that is independent of your current political party:
“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible governmentwhich is the true ruling power of our country. …We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized. Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society. …In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small number of persons…who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind.”
― Edward Bernays, Propaganda