Tag Archives: Streisand effect

MIT: Twitter Ban ‘Nearly Doubled’ The Visibility Of Hunter Biden Laptop Story, by Emily Zanotti

If you don’t know what the “Streisand effect” is, read this article and find out. From Emily Zanotti at dailywire.com:

Twitter’s crackdown on a controversial New York Post story that “purported to show new emails from Joe Biden’s son, Hunter Biden, about his business dealings while Joe Biden was the vice president in the Obama administration,” “nearly doubled” the story’s visibility and triggered the so-called “Streisand Effect,” amplifying the Post’s claims, according to the Massachusetts Institute of Technology and a high-profile media intelligence firm.

“When Twitter banned, and then unbanned, links to a questionably sourced New York Post article about Joe Biden’s son Hunter, its stated intention was to prevent people from spreading harmful false material as America heads into the final stretch of the election campaign,” MIT’s Technology Review reported Monday. “But thanks to the cycle of misinformation—and claims from conservatives that social-media platforms are deliberately censoring their views—Twitter managed to do the opposite of what it intended.”

In fact, Twitter’s efforts triggered a massive spike in interest in the story. “According to Zignal Labs, a media intelligence firm, shares of the Post article ‘nearly doubled’ after Twitter started suppressing it,” MIT noted.

The incident was a real-time example of what Zignal Lab’s calls the “Streisand Effect” — a “social phenomenon that occurs when an attempt to hide, remove or censor information has the unintended consequence of further publicizing that information, often via the Internet,” according to Wikipedia. The name comes from singer Barbra Streisand’s efforts, in 2003, to suppress a photo of her Malibu, California, residence over security concerns.

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