I know I’ll be spending my white dollars on other fizzy drinks besides Coke’s. From Robert Bridge at strategic-culture.org:
Instead of having the good sense to understand the dangers of embracing and propagating bigoted myths about an entire race of people, the management at Coca-Cola seem to have embraced it.
A whistleblower inside of the Coca-Cola Company has revealed the shocking bullet points of a training seminar that expounds the racist idea that character traits allegedly inherent to the pale face tribe – like oppressiveness, arrogance and lack of apathy – should be rejected. Has corporate America finally crossed the line of acceptability?
In these crazed days of hyper political correctness, when it is verboten to point out the physical differences between racial groups, to the point where ‘cultural appropriation’ is actually a thing, it is hard to imagine that one of America’s largest transnational corporations would promote stereotypes against the approximately 50 percent of people on the planet who make up the Caucasian race, not to mention its consumer base. But that is exactly what Coca-Cola, in cooperation with academia, has done.
In a training session entitled, “Confronting Racism. Understanding what it means to be white. Challenging what it means to be racist,” employees are coached on how they can “be less white.”