It used to be called the Nanny State, now it’s the Custodial State. Either way, it’s somebody telling you what to do, for your own good, of course. From The Zman at theburningplatform.com:
One of the weirder aspects of the Covid panic was how every corporation decided they needed to do their duty with regards to panic. In many respects, they were the primary fear mongers, as people interface with corporations multiple times a day, while it is possible to tune out the government. For most people, the yammering meat sticks in the media are just the background noise of life. The corporation, on the other hand, is the safety rails of their life, guiding them as hey go about their business.
Shortly after the politicians declared mass panic, every retail chain was busy putting up signs, setting up social distancing protocols and training an army of harpies to lecture people about the need to be safe. The banal overhead music was replaced with endless chants about how much they cared and wanted you to be safe. Those declarations were followed by the robot voice telling you to obey the latest edicts from the CDC about social distancing and dousing yourself in alcohol gel.
The weird part about it was not that it was right out of dystopian science fiction movies where people live in high tech penal colonies. What was weird is no one noticed that we were suddenly thrust into high tech day care centers. The fact that corporations would take the lead was just expected. Something similar happened with the antiwhite pogroms launched after George Floyd. It was corporate America leading the war on white people through ads, TV shows, sporting events and movies.