Tag Archives: User Data

The Fall Of Facebook Has Only Just Begun, by 13D Research

Facebook still faces a sea of woes that are probably not reflected in its stock price. From 13D Research, via zerohedge.com:

The fall of Facebook has only begun. The platform is broken and neither human nor machine can fix it.

Even after losing roughly a third of its market cap, it still may prove one of the great shorts of all time.

“There’s no mental health support. The suicide rate is extremely high,” one of the directors of the documentary, “The Cleaners” told CBS News last May. The film is an investigative look at the life of Facebook moderators in the Philippines. Throughout his 2018 apology tour, Mark Zuckerberg regularly referenced the staff of moderators the company had hired as one of two key solutions — along with AI — to the platform’s content evils. What he failed to disclose is that the majority of that army is subcontractors employed in the developing world.

For as long as ten hours a day, viewing as many as 25,000 images or videos per day, these low-paid workers are buried in the world’s horrors — hate speech, child pornography, rape, murder, torture, beheadings, and on and on. They are not experts in the subject matter or region they police. They rely on “guidelines” provided by Facebook — “dozens of unorganised PowerPoint presentations and Excel spreadsheets with bureaucratic titles like ‘Western Balkans Hate Orgs and Figures’ and ‘Credible Violence: Implementation standards’,” as The New York Times reported last fall. The rules are not even written in the languages the moderators speak, so many rely on Google Translate. As a recent op-ed by John Naughton in The Guardian declares bluntly in its headline, “Facebook’s burnt-out moderators are proof that it is broken.”

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Facebook Changes Privacy Tools, Allowing Users To Delete Data, by Tyler Durden

SLL has no brief with Facebook’s privacy policies, but one comment seems in order. The Facebook matter blew up a couple of weeks ago, and in response Facebook is making changes to try to appease their customers. Facebook is a private company and it acted quickly. Contrast that with the government, which has been subject to numerous revelations about its data gathering practices the last few years and hasn’t changed a one of them. From Tyler Durden at zerohedge.com:

Responding to public and political outrage, on Wednesday morning Facebook announced a reorganization of the privacy settings that users and have long criticized as a seeming afterthought, and which will provide for better privacy data control and make it easier for users to find, download and delete data — changes that come as the company remains embroiled in a global scandal over its handling of user data which has sent its stock into a bear market in the past week. 

The changes include a new “Privacy Shortcuts” menu with written explanations of each relevant option; an “Access Your Information” feature that lets users easily delete individual posts and “likes”; and what’s billed as a streamlined way for users to download all the data Facebook has on them. The new layout will also result in a redesigned menu on mobile devices will have all sections in one single place under settings tab; users will also be able to review what’s been shared and deleted. The company also proposes updates to terms of service and data policy.

“It’s time to make our privacy tools easier to find,” Facebook officials say in a blog post Wednesday detailing the changes, which are unlikely to satisfy critics who want major reforms in the way the social media giant handles the data of its more than 2 billion users.

However, the section that will attract the most interest is the following:

Tools to find, download and delete your Facebook data. It’s one thing to have a policy explaining what data we collect and use, but it’s even more useful when people see and manage their own information. Some people want to delete things they’ve shared in the past, while others are just curious about the information Facebook has. So we’re introducing Access Your Information – a secure way for people to access and manage their information, such as posts, reactions, comments, and things you’ve searched for. You can go here to delete anything from your timeline or profile that you no longer want on Facebook.

The tweaks come a week and a half after the revelation that the Donald Trump-aligned political data firm Cambridge Analytica had obtained information on about 50 million U.S. users before the 2016 election. The resulting outrage in the U.S. and Europe has given new life to long-standing complaints that it’s too difficult for Facebook users to control or know who can view their posts, messages, photos, “likes” and other content.

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Should Facebook and Google Pay Users When They Sell Data Collected from Users? by Charles Hugh Smith

The mechanics of the social media companies paying users for their data are daunting, but it’s an intriguing idea. From Charles Hugh Smith at oftwominds.com:

Let’s imagine a model in which the marketers of data distribute some of their immense profits to the users who created and thus “own” the data being sold for a premium.
It’s not exactly news that Facebook, Google and other “free” services reap billions of dollars in profits by selling data mined/collected from their millions of users. As we know, If you’re not paying for it, you’re not the customer; you’re the product being sold, also phrased as if the service is free, you are the product.
Correspondent GFB recently asked, why aren’t Facebook et al. sharing a slice of the profits reaped from users’ data with the users who create the data?Given the enormous data processing capabilities of these tech giants, it’s certainly not a technical issue to credit each user a micro-payment when the data they create and thus “own” (since the creator of any digital product is by rights the owner of that product, including data sold to marketers) is sold.
Is the presumption that the collector of users’ data “own” that data via the collection process false, legally and ethically? Teams of attorneys may well be employed to support this claim on legal grounds, but what about the ethics of this data-mining of the many to profit the few with the means to collect and sell the data harvested from users?
Now that the ethical foundation of all these tech giants has been revealed to be nothing but shifting sand, it’s a line of inquiry worth pursuing. In some ways it parallels the situation in biomedicine: if a private-sector corporation harvests a particular genetic variation from an individual, do they “own” the variation because they detected it, or does the individual whose tissue/blood was harvested retain some ownership?
We need to differentiate sites and services that 1) do not collect data from users and 2) sell display advertising seen equally by all users (i.e. the traditional media model) and sites and services that 1) collect data from users as their “business model” / reason to exist and 2) sell marketing/advertising for a premium because it’s targeted to individual users.
The difference between these two models is obvious: one is “broadcast” available equally to users and advertisers alike. The other is “targeted marketing” based on data harvested from individual users.