Woke Capitalism: How Huge Corporations Demonstrate Status by Endorsing Political Radicalism, by Sam Jacobs

An interesting primer on “wokeism,” and why you’re probably never going to be “woke.” From Sam Jacobs at ammo.com:

It’s a rather strange claim of the American far left that their interests are opposed to that of corporate America, because there’s virtually no evidence to support it. Quite the contrary: During the wave of Black Lives Matter rioting that took place during the early summer of 2020, American corporations marched in lockstep. Not only did they use social media to swear fealty to this political movement, but they also made massive internal changes in conformity with BLM propaganda.

It’s called “woke capitalism” and while it’s not necessarily new, it’s certainly more prevalent than it ever has been. The term itself was coined by conservative editorial writer Ross Douthat in 2018. He succinctly summed up what woke capitalism is: superficial nods toward cultural leftism that allow the company to do what it really exists to do – make money.

You might be confused or think that there’s something ironic or askew about major corporations backing supposed “rebel” ideologies. However, this stems from a very surface understanding of the topic. When we delve deeper into it, the motivation for large corporations siding with ostensibly “anti-capitalist” groups will come clearly into focus.

 

One response to “Woke Capitalism: How Huge Corporations Demonstrate Status by Endorsing Political Radicalism, by Sam Jacobs

  1. What is described is political cult indoctrination – rings a bell. Korea? Moonies? Scientology ?

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.